Mike Crosby

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We are "business river guides" - helping executives build a one page strategic plan that propels communication and accountability.
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Business Performance Consulting Firm

• Business Planning and Execution

• Communicating and Coaching

• Time Management

• Team Dynamics

• Propelling Sales with Customer Focus

• Negotiating

The Whitewater Group, Inc
Business Services & Consulting
Leadership & Organization, Strategy & Innovation

Mike Crosby is CEO and President of The Whitewater Group, Inc. His company, established in 1991, specializes in “…guiding businesses through turbulent times.” They focus on accelerating business performance by by focusing on business performance, communication and profitability.
Mike is a certified One Page Business Plan consultant.
Whitewater clients include small to mid size companies, mid size and large. Among their clients are:
United HealthCare, Epson America, Metrolink, Radiant Brands, Belkin, Herbalife, United Way, IMAX Theaters, Livermore Valley Performing Arts Center and the Superior Court of California.
Mike is an Eagle Scout and retired USAF Lt Col. He served at the Pentagon and received numerous leadership awards in the Air Force including the Lance P. Sijan Leadership Award for Air Force Systems Command. He was involved in numerous classified defense initiatives, including the SR-71 Blackbird reconnaissance aircraft and the B-2 stealth bomber.
He completed his career as a squadron commander at Edwards Air Force Base, California. His wife, Marsha Brown, is the Director of Student Services for the Albany Unified School District. Mike is a proud member of Rotary International and a Past President.

You or someone you know needs help building business discipline, improving communication, soft skills and accountability.

WC1 Walnut Creek